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OfferingsA small home market results in that the NTBFs cannot grow fast beyond a small majority within it geographical proximity and it has to venture overseas to grow further. To grow across different geographical boundaries having different market structure, different culture, and different customer requirement, the NTBF needs support and big resource. The difference in market structure and requirement is particularly big, when comparing eastern countries to western countries or developed economies to developing economies. With marked differences in the markets, the products/services very often require a complete new set of business modelling, adapting to the new market. For such business model innovation, insights and understanding of the new markets are needed. Further a strong business network within the new market is crucial.
Innovation Consultants help NTBFs cross the CHASM II. Our Offering
is a three step process:
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